Are You A Patient Or A Customer?

Great ideas for investors, and for smart Forbes stories, often come from unlikely places. In Forbes Magazine's current issue, one of the cover features is called McHealthcare. It's a forward looking article by Brian Solomon about how the biggest innovators in the healthcare biz may actually come from retailing. The spark for this story in Forbes, which incidentally was soon followed by a piece in the New York Times, came from retailing expert and executive recruiter, Les Berglass. He could see t...